In today’s digital world, companies and businesses are defined
by their individual identity and their trademark
quality, and by creating compelling content you can easily get your story out
there and get your voice heard by thousands of people.
Getting your content without important tools will be a very
arduous battle so we have compiled a toolkit for your business.
7 Content Marketing
Toolkit That’ll Triple Your Search Traffic
1. Curata
Curata
is a one of the most powerful marketing
tool designed to take his or her content marketing campaign to the next level. You want have to
be a professional to use curata . Even a newbie can use curata with some
dedicated approach.
With
the Curata content marketing platform (CMP), you can get
rid of your content blind spots.
Instead, you can create data-driven articles.
This excellent content marketing platform will help you achieve
three major things:
- Streamline your content
production process.
- Analyze
marketing and sales pipeline impact.
- Build a
predictable content supply chain.
Curata is being used by all the major players in the digital
industry.
According to Curata, they can provide you help in fuelling your content marketing plan by:
- Using their
self-learning engine to discover the best materials on the internet.
- Easily
organizing and contextualizing with just a few clicks.
- Effortlessly
publishing and promoting your content anytime. Anywhere.
You must test this tool to know how it will impact your
business.
2. SEMRMUSH
SEMRUSH will
help you track your backlinks, your keywords, your views.
With SEMRUSH you can determine the types and categories of blog posts so that you can work in your niche and create
better content, attract quality backlinks, rank higher on SERPs, and beat your
competitors.
When you sign up for SEMRUSH, you’re presented with:
- Crawl Reports
- Site SEO Audit
- HTTPS Audit
- KW Position
Tracker
- Content Explorer
- Site Explorer
- Find toxic
backlinks
- And many other
tools…
This tool is free from Google and reveals most of essential parts
of your website such as page views, sessions, users , new users etc.
Google Analytics will help you in figuring out whether your
strategy is working or not.
Google Analytics will help you to know:
- Which of your
targeted keywords are driving the most traffic.
- Where the
majority of your traffic is coming from.
- What type of content
is doing well for you.
- How much traffic
your content is generating.
After assessing these metrics you can adjust your approach and
modify it if needed.
This is the most important tool you must use to have a good
insights of your website.
4. Hemingway
Editor
This app helps you in creating great content and will help in identifying
flaws in your content.
It will also suggest you ways to improve your content and will
help you in formulating your link building strategies.
Consider it as a content marketing “guider”.
The editor will identify problems within your blog posts, give
you tips and suggestions on necessary steps to take and fix the problems before
posting/publishing your valuable content.
Take a look at the screenshot below:
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It also provides you the readability score of your content as
well.
The higher the readability score, the better.
You should be more comfortable publishing your posts after applying
all the suggestions given to you by the Hemingway editor.
The good news is that this excellent tool is free!
Check
out Hemingway
Other tool that you should be using:
- Grammarly *Helps in
proof reading*
5. SocialPilot
Social pilot helps you in schedule your content on social media.
You can schedule at what time and date you want to post the content. They even
support Instagram and pintest as well.
You can also send recurring tweets .Whenever I publish a new
post, I schedule them to be tweeted 10 times in coming 2-3 months. This saves a
lot of time & also helps in driving consistent traffic from social media.
6. BuzzSumo
Content marketing platforms are mainly divided into two types:
- Content
marketing toolkit
- Efficient content marketing toolkit
BuzzSumo is into the second category type. It’s very helpful and must be used
everyday.
This tool helps you in achieving two things:
- Figure out the
best performing content in any niche or industry.
- Find top
influencers in that niche to promote the content.
Anybody can use this tool as it does not require any particular
skill. You just have to enter your
keyword into the search box and the tool will take care of the rest and will
provide you some great analytics..
For example, if I want to find information on the phrase “social
media marketing”, I will get the result:
You can use this information to discover what content performs best
for your targeted keyword so you can create an even stronger article and get it
to outrank your competitor’s.
After creating your material, you can also use BuzzSumo to see
the people that shared and linked to your competitor’s content. You can contact
those people and let them know you’ve got something better which they might
also consider sharing and mentioning.
In a nutshell, this is how BuzzSumo will help.
This tool helps you in getting recommended headlines and
will make your post highly attractive.
If you’re not satisfied with the result, you can refresh and the tool will return another
intriguing title.
Start using the Portent Content Idea Generator tool today and
knock off boring and ineffective titles from your blog posts.








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